Our History

The evolution of Silver Crane

1979

Silver Crane was born! From originally producing fun ceramic tea pots to sell in Camden Lock Market, to now the most beautiful tins in the world.

In the early days, brand recognition was the key to success of our designs which included the ceramic Parker Pen Brand, Gordon’s Gin Cocktails kits, Kiwi Shoe Care kits and Shell Car kits.

1987

We were honoured to win the Queen’s Award for Export and were invited to Buckingham Palace to meet the Queen and personally receive the award from Her Royal Highness.

1994

The ‘Oscars’ of the UK tin box industry!

Best in Metal! Year on year, our tins have won the prestigious “Best in Metal” Awards – in all categories including Gold, Silver and Bronze.

We also won a World Packaging Organisation Award! Each year WPO recognises the best of the best in packaging innovations from across the globe.

2005

In 2005, we moved our offices to the beautiful Somerley Estate!

…and if you’re influenced by where you work then this is one of the reasons why so many good things are coming out of the Silver Crane design studios.

2009 - 2012

In 2009, we were winners at the UK Packaging Award! This was an award we continued to win for a number of years after but in 2012, we were awarded Design Team of the Year! This was a major award for Silver Crane as we were up against hundreds of design teams across the entire packaging industry!

2019

In May, we opened our 50,000 sq ft modern warehouse and packing facility in Poole, UK. It is an ambient temperature-controlled warehouse and distribution centre ideally placed near to international ports and major highways.

2020

Motif was awarded GOLD for its packaging design in the annual FAB awards confectionery and snacks category, runners up included the likes of Fortnum and Mason and Montezuma.

2022

We won Reusable Pack of the Year at the UK Packaging Awards! Rather than just designing beautiful tins suited to one use, we design for longevity and repurpose.

2024

We are thrilled to announce that we won in both the Scale-up and Export categories at the Dorset business awards!

This achievement reflects the hard work, dedication, and innovation of our entire team. Winning these awards not only recognises our commitment to growth and excellence but also highlights our ability to expand our reach and make a significant impact in international markets.

2024

In September 2024, we inaugurated a newly renovated 40,000 sq ft warehouse with an additional six packing rooms. Situated just 20 minutes from our Poole warehouses, this facility enhances our current operations. Featuring dedicated zones for pallet storage and packing, the Bournemouth warehouse integrates flawlessly with Silver Crane’s global network. Similar to our existing warehouse and storage solutions, these state-of-the-art, temperature-controlled spaces will expand our capacity and enhance our capabilities.

2024

We are absolutely delighted to have secured GOLD in the Innovative Pack of the Year category at The Grocer New Product and Packaging Awards!

Our team is committed to providing outstanding quality and innovation, aiming to surprise and delight customers with our distinctive approach to packaging design. This award reflects that dedication.

1979

1987

1994

2005

2009 - 2012

2019

2020

2022

2024

2024

2024

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Credentials & Certification

Why Silver Crane?

The Silver Crane Company Limited is an award-winning company with over 44 years’ experience, specialising in the design and supply of decorative tin packaging and food filled gift tins. Based in the heart of the New Forest, Silver Crane has grown from a small family run firm, started by Anne and Julian Goodman, to now being known worldwide and regarded as #1 in the industry.

Our highly valued, blue-chip customers come to us from around the world for stunning new product with real ‘WOW’ factor. They stay not only because our quality and service are every bit as industry leading as our innovation, each and every year thereafter…but also, because we strive to ensure that the are as much leaders of their markets, as we are of ours.

In a fiercely competitive world of decorative tin packaging, we are enormously proud to operate at the cutting edge – generating excitement rather than following it. Uniquely bespoke tins with limitless imagination and functionality!

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